I do not have a "team" in the sense of "preferred group of professional footballers hoping to make it to the Super Bowl" but I sure DO have a team as far as "group of production companies hoping to contribute their craft to the experience of viewers at home." And THAT team did GREAT this year!!!
MAS - Music And Strategy used three different spots - Nissan, E*Trade, and Bel-Air, to flex all the different ways they can score a spot. Original composition, music supervision, and even pulling together user generated performances into an iconic cover.
Cutters Studios also had three contributions - Lays, WeatherTech, and Rocket Mortgage. For the THIRD YEAR IN A ROW, a spot cut by Cutters landed at the top of USA Today Ad Meter as the country's favorite Super Bowl commercial, after 2020's Jeep "Groundhog Day" starring Bill Murray and 2021's Rocket Mortgage campaign with Tracy Morgan. They are dangerously close from transitioning from "on a hot streak" to "that team that everybody else hates because they always win."
I do not have a "team" in the sense of "preferred group of professional footballers hoping to make it to the Super Bowl" but I sure DO have a team as far as "group of production companies hoping to contribute their craft to the experience of viewers at home." And THAT team did GREAT this year!!!
MAS - Music And Strategy used three different spots - Nissan, E*Trade, and Bel-Air, to flex all the different ways they can score a spot. Original composition, music supervision, and even pulling together user generated performances into an iconic cover.
Cutters Studios also had three contributions - Lays, WeatherTech, and Rocket Mortgage. For the THIRD YEAR IN A ROW, a spot cut by Cutters landed at the top of USA Today Ad Meter as the country's favorite Super Bowl commercial, after 2020's Jeep "Groundhog Day" starring Bill Murray and 2021's Rocket Mortgage campaign with Tracy Morgan. They are dangerously close from transitioning from "on a hot streak" to "that team that everybody else hates because they always win."
I do not have a "team" in the sense of "preferred group of professional footballers hoping to make it to the Super Bowl" but I sure DO have a team as far as "group of production companies hoping to contribute their craft to the experience of viewers at home." And THAT team did GREAT this year!!!
MAS - Music And Strategy used three different spots - Nissan, E*Trade, and Bel-Air, to flex all the different ways they can score a spot. Original composition, music supervision, and even pulling together user generated performances into an iconic cover.
Cutters Studios also had three contributions - Lays, WeatherTech, and Rocket Mortgage. For the THIRD YEAR IN A ROW, a spot cut by Cutters landed at the top of USA Today Ad Meter as the country's favorite Super Bowl commercial, after 2020's Jeep "Groundhog Day" starring Bill Murray and 2021's Rocket Mortgage campaign with Tracy Morgan. They are dangerously close from transitioning from "on a hot streak" to "that team that everybody else hates because they always win."
